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Suppliers To The Hospitality Industry

Yarra Valley Farms is Australia’s most trusted wholesale fruit and veg supplier to the hospitality industry. We service some of the very best restaurants, cafes, bars, care facilities and hotels across Australia from our distribution centres in Melbourne, Sydney, Brisbane and The Gold Coast.


Drop us an enquiry now or read on on to find out why the top restaurants use Yarra Valley Farms.

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Tailored Ordering

The Yarra Valley Farms Tailored Ordering system is a very important part of the way we service your needs. It is a system that allows us to be each chef’s eyes and ears in the fruit markets and their mouth when we meet with our farmers. It basically means that from when we take each order, to when we buy our produce, to when we pack each order, right up to when we deliver, the service is tailored to each individual chef’s needs, not the restaurant in the next suburb or the hotel around the corner. Sounds expensive? No way! In fact it can save you buckets of cash. It is the way we service each and every customer each and every day!


So how does this work? Simple. When we deliver to each chef, we do not just drop off the produce and forget about them. No, we have franchisees who think about the produce that each chef orders and makes sure that it is what they want and need. This is the key to saving money and having chefs completely satisfied.


Here at Yarra Valley Farms, we believe that the key to service is communication and this is one of the areas that we can really excel as a company. Communication is important for each and every chef. Via our network of owner-operated franchisees, the level of communication on product quality, price, and availability is unsurpassed.

Product Alternatives

Any chef knows that “apples aren’t apples”. This rule applies to most produce. But getting the right produce for your needs is not always a simple task. Yarra Valley Farms’ Tailored Ordering System can help. A key advantage of our Tailored Ordering System is being able to provide Product Alternatives for chefs.

Information Slips

Yarra Valley Farms provides information slips on a daily basis, as needed, in order to provide each chef with instant information on price, quality, and availability in order to run their kitchens effectively.


Weekly newsletters are also provided by Yarra Valley Farms in order to give chefs updates about general quality issues, price issues, and what is in or out of season.


At Yarra Valley Farms we pride ourselves on delivering a high level of quality to our chefs across everything we do. From the produce that our farmers grow, to the way it is packed, to the software systems that we have built that give you all the information you need at the click of a button.



On April 26, 2005, Yarra Valley Farms became HACCP certified by SGS who is a prominent certifier and world leader in HACCP and other Quality Assurance Program audits. They are also the nominated auditor for the Woolworths Quality Assurance.

SGS is the world’s leading inspection, verification, testing and certification company. SGS is recognized as the global benchmark for quality and integrity. With 39’000 employees, SGS operates a network of about 1’000 offices and laboratories around the world

This certification was done within one month of application. This is a credit to Yarra Valley Farms and the stringent processes they apply in the day-to-day health and safety and the seriousness in which they take quality assurance.

Beyond HACCP

Beyond HACCP

In 2003-2004, Yarra Valley Farms in conjunction with the CSIRO developed processes to optimise the quality of their produce.

Three Temperatures

Three Temperatures

Here at Yarra Valley Farms we hold our produce under three different temperatures 2°, 9°, and ambient temperature. Although not compulsory for HACCP standards, we consider it essential to provide quality produce that maximises shelf life for our customers. It is a scientific fact that different produce breaks down faster if kept in temperatures below 5° and other common produce breaks down faster if kept in temperatures above 5°. This same problem occurs for produce not kept at ambient temperature.



Yarra Valley Farms’ sophisticated purchasing system help forecast our replenishment needs. As well as bulk buying daily, our buyers can quite easily determine what produce needs we have coming up over the following days. This allows us to turn over produce much faster and so further improve the quality and freshness of the produce you receive. Furthermore, it allows us to time the purchasing of our produce better and so benefit from upcoming price hikes and so save our customers even more money.



Yarra Valley Farms’ Franchise Territories currently cover the Inner and Outer Boundaries of Metropolitan Melbourne and Frankston.

Below is up map outlining the Yarra Valley Farms Franchisee Territories.



Over the years at Yarra Valley Farms, we have created very tight relationships with our farmers and agents. We take pride in these strong relationships which have been formed via reliability and consistency on both sides coupled with consistent payments to our suppliers with short terms. We believe that by being excellent paymasters and being loyal customers we also get the best from our suppliers.

All our suppliers are HACCP certified and know that we expect the best in quality for all our produce. We do not hold produce for very long at all and purchase more frequently than most in order to help keep our product as fresh as possible.

We have at least three preferred suppliers for each product which is no secret to any of our suppliers. This ensures that we always receive the best quality produce at the best price, as well as allowing us to supply consistently throughout the year whilst each product faces its own individual peaks and troughs in price and quality. This also helps us in tracking the origin of produce to help rectify any quality issues.


Our packing processes have a high level of software and process entrenched within to ensure accurate and efficient fulfillment of orders. Each order is packed for each customer highlighting each individual chef’s requirements on product such as size, ripeness, etc… Coupled with an allocated packing order for each customer within each delivery run, this ensures that customers receive delivery at their required times.


Yarra Valley Farms’ localised owner-operated strategy allows us to efficiently deliver to each and every customer six days a week. This is because each franchisee operates in their territory every day. There isn’t a high cost in delivering produce every day if you are already in that area.

Furthermore, localised runs give Yarra Valley Farms the ability to be more flexible with delivery times which allows us to get the produce to your chefs when they need it instead of when it suits us.

Localised runs support the high level of service that you can receive without the high price. It’s simple, no noise at no added cost.


Daily Pricing

Historically, market prices nearing the end of the week can often be lower than the beginning. This is because it is the time when farmers try to push out most of their produce so they are not left with stock over the weekend. It is also the time when most people in hospitality put in their largest orders because of their large weekend trade. For this reason, Yarra Valley Farms chooses to price their produce daily in line with market trends.

Monthly Purchasing Report

Yarra Valley Farms’ Monthly Purchasing Report is available for each chef to help them manage their purchasing. As well as head office being able to oversee their purchasing, it can be a real advantage to each chef to know how they are buying from one month to the next. Saving money is all about efficient purchasing, and our Monthly Purchasing Report can help them understand how efficient they purchase from month to month. More importantly it also allows each franchisee to oversee their chefs and help them manage their purchasing for when they are too busy with more important things.


Peter, Head Chef | Hotel, Melbourne

Having Roger from Yarra Valley Farms is just like having your own personal fruit and vegetable supplier.

Elliot, Soux Chef | Hotel, Richmond

We always get great service from Yarra Valley Farms. They are always on time, well priced, and it is great to deal with Roger.

Mark Ongarello, Chef | Hotel, Mt Eliza

Yarra Valley Farms and Chris do a great job and we are more than happy to recommend him and Yarra Valley Farms and give them an excellent reference.

Lex, Chef | Hotel, Resevoir

In all my years as a chef Yarra Valley Farms is by far the best supplier I’ve ever had.
Yarra Valley Farms has good produce, a great grasp of seasonal produce, and problems are sorted out quickly which makes me happy.

Eugiene, Head Chef | Restaurant, South Yarra

Yarra Valley Farms has good produce backed by excellent service.

Robert, Head Chef | Café, Melbourne

Yarra Valley Farms never let us down. They have great service and a large variety of high quality produce.

Glen, Head Chef | Hotel, Warrandyte

We deal with Yarra Valley Farms because of their great service, great quality and especially because problems are followed up and sorted out quickly and efficiently.

Nicole Cavigan, Chef | Hotel, Hastings

Chris is doing a great job in trying to save the hotel money by recommending the right products and does his utmost to assist in any way.

Joel, Soux Chef | Hotel, Richmond

I really can’t fault Yarra Valley Farms. The best part of all is having Roger dedicated to our needs.

Stella, Manager | Hotel, Port Melbourne

Yarra Valley Farms are great to deal with, never let us down, have good produce, and fast professional service.

Yvonne, Head Chef | Hotel, South Yarra

Yarra Valley Farms are always prompt to deliver. Especially with shorts due to errors on either side. Their produce is always of top quality and priced well. Problems are rare but when they do arise they are sorted out with a minimum of fuss.

Jeff, Head Chef | Hotel, Hawthron

Yarra Valley Farms have great quality and if there are any problems we can always rely on Roger to get things right.

Carol, Head Chef | Hotel, East Brunswick

Yarra Valley Farms is a dependable company with great service, great prices and there is very rarely a problem.

Stewart, Head Chef | Club, Sandringham

Yarra Valley Farms has great service, value for money, and is a professional outfit.

Andrew, Head Chef | Café, Richmond

Roger helps me save money by getting me the right produce for my needs.


When it comes to delivering to each Chef what they need, our Tailored Ordering Management software (TOM) is a key component of that. Log in to place your order at any time and you can see the price of the produce that day, the farm your deliveries are coming from and even how far away the delivery driver is so you know when your fruit and veg is going to arrive.

Tailored Ordering

Tailored Ordering

From the minute a customer logs into our software, Yarra Valley Farms’ focus around tailored ordering is clear. Presented with their individual tailored ordering form, customers can easily create or add to future orders without needing to flick through a mountain of products that they do not care for.

This also gives the opportunity for chefs to update the tailored order forms with new products and new information if they found it easier to do rather than asking their franchisee.



If an invoice is lost or if the accounts people need another copy, it is no problem. Forget about calling and requesting copies of lost invoices, simply log on and print it. Yarra Valley Farms’ Internet software tracks all historic invoices in date order so you can easily reference back to any invoice you want.



How much Broccoli did I buy this month as opposed to last month? What was the average price paid last month to this month? What do I spend the most on? These questions and more can be answered using Yarra Valley Farms’ Reports.



Lost your Newsletter and feel the urge to read it? Again, just log on and view or print it. Yarra Valley Farms use their customer accessible software as a means to communicate all the information they want to their customers as well as encouraging feedback from customers by means of our customer feedback form.

Our Environment - Introducing enrich360

At Yarra Valley Farms we know that the future of everything we do is determined by the health of the planet and the farms that we source our fruit and vegetables from. To look after our future we have launched a project under the label of enrich360. enrich360 describes the process of returning the food waste created in our client’s kitchens to the soil at the farms where it came from. That way we can reduce landfill and reduce soil degradation whilst creating tastier and more nutritious food. Click on the enrich360 logo to find out more.